Professional Develpment Committee - Event Info

Social Media for Public Involvement
February 19, 2010 - 9am-12:30pm

White Stag Block
70 NW Couch Street, Portland Remote live webcast also available.
Social media is a powerful tool for planners to stay connected with the community at large.  However, municipal and professional planners are just starting to embrace how sites such as Facebook and Twitter can advance civic engagement and affect public policy.  How do you maximized social media and avoid unforeseen meltdowns?

The workshop will explore the following questions:
How do you create and manage an outreach strategy using social media?
How do you write for social media?
What is appropriate contenct for social media messaging?
Who monitors, maintains and manages social media online?
Session Activities:
Presentations from local Portland-Metro area cities describing the challenges and opportunities of applying social media tools at the municipal level.
Survey of the national scene by the National Charrette Institute.
Hands-on demonstration of the latest planning software allowing remote polling and data gathering using mobile phones and computers.

For a complete downloadable information page - click here.